Product News

French skateboard squad Hélas come through with a killer range of goods with the Hélas Summer '16 Quickstrike range.

The range sees a welcome return of previous styles but updated through different colours and details alongside some new graphic prints and outerwear styles.

After staying under the radar for the beginning of the season we get the fruits of the Hélas teams labour with a mix of 90's infused sportswear, vintage american sports logos and the cleanly executed logo goods that Hélas do so well.

The timeless 'Baller' 6 panel cap makes a return just in time for summer and we're happy to have the easy to wear style gracing our shelves once again, Contrast Hélas Baller embroidery features with the signature Hélas branded buckle closure.

The latter part of the head-wear range sees the very 90's Hélas 'H' 6 panel cap in a trio of summery colours. The cap takes cues from vintage 'dad cap' construction and has an unstructured crown for a mellow fit. A hit of Hélas 'H' embroidery adorns the front of the cap and looks like a logo from a decades old designer sports label that never was, a perfect homage to the clothes that influence the guys behind Hélas.

The Hélas Summer '6 range features a mix of classic styles from previous drops such as the super clean Hélas 'Classic' T-shirt in both short and long sleeve versions alongside the 'Bando' design which features a colour-block update on Hélas' signature Umbrella logo. Their light hearted take on vintage sportswear logos feature with the return of the 'Polo Club' motif whilst we get a fresh design from the French designers with the Hélas 'Supersonics' T-shirt-A colourful nob to both the French roots as well as their sport styled aesthetic.

Rounding off the collection is a duo of jackets which given the current state of the English summer is completely on point for the season.

The light weight 90's inspired Hélas Olympic Squad Tracksuit Jacket is packed full of throwback details, from the branded rubber zip pull and red seam piping that's reminiscent of Gary Lineker's England football jackets to the two-tone arm panelling-all in all it is the perfect jacket for those summer evening skates and barbeques.

Finishing off the Hélas Summer '16 Quickstrike range is the water resistant Hélas Rain Jacket which is kitted out in all black with a contrast hit of left side branding, a panelled hood with adjustable draw-cord and a sealed full front zip.

Browse the full collection in-store at number 14 and online now.

Yardsale is London's newest and most exciting skateboard brand that are going from strength to strength.

Continuing from their previous offerings that were incredibly popular in-store we get a fresh batch of soft goods for the summer season, all oozing the usual Yardsale mix of 80's nostalgia executed in a Miami sunset colour palette.

The 1/4 zip sweatshirt stands as the back bone of Yardsale, both for its nod to 90's sportswear that runs throughout the brand and also the fact that they're incredibly comfortable to skate in.

We see the 1/4 zip in two new constructions with one featuring a 2-tone colour block and Yardsale logo below the zip as in previous collections. The second piece offers a contrast collar with Yardsale's latest 'Floral' emblem emblazoned on the left side breast.

It's good to see such a young brand rapidly progress their silhouettes with the addition of the 'Palm Polo', a hybrid polo shirt / sweatshirt that offers a classic polo collar and 3-button closure but is elsewhere executed as a sweatshirt with a ribbed waistline and cuffs. The brands tropical Palm logo features under the button closure in a vibey blue/pink and white colour palette.

Finishing off the heavier pieces is the 'Script' sweatshirt, possibly the most 80's piece to grace our store a light blue cotton sweatshirt is adorned with the Yardsale 'Script' logo that is reminiscent of the VHS movie covers from any film made pre 1989-and of course the logo is executed in a vibrant pink with a contrast white drop shadow.

Closing the collection is a super clean Long sleeve T-shirt in white featuring Yardsale's logo graphic that is a take on the sunset which heavily features in the brands Hi-8 videos and generally sums up what that young brand is about visually.

Yardsale's collection of soft goods is available in-store at number 14 and online now.

The Nike Roshe Daybreak NM silhouette releases in two monochrome colourways tomorrow 23rd April 2016.

Initially concieved in the ongoing partnership with Fragment Design, Hiroshi Fujiwara took another look back at the Nike archives with his forward-thinking deisgn process and combined the Nike Daybreak silhouette with a Roshe NM sole unit.

Originally born in 1979 as one of Nike's early running shoes the Daybreak featured a sleek simple construction with the timeless combination of a nylon upper with supportive suede overlays.

These features are drawn upon for the Nike Roshe Daybreak NM however this time executed in a looser weave breathable mesh upper whilst we see the previously suede supportive overlays executed in a tonal leather with corrosponding leather lacing panel detail.

The original inclined eva midosle and thick pattern tread is updated for 2016 with Nike's 'Natural Motion' technology borrowing the sole from the popular Roshe NM silhouette renowned for its flexible motion enhancing split sole.

We see two colourways release in and an inverted which keep to a solely monochrome colour palette and result in a super clean easy-to-wear release.

The Nike Roshe Daybreak NM release tomorrow in-store at 9am and online at 8am.

The adidas Skateboarding x Alltimers collection is available today Thursday 21st April 2016.

New York's finest vodka powered skateboard gang Alltimers have gained popularity through a combination of raw NYC videos and their oddly shaped boards including a ferrari, Ryan Gosling and even a Rihanna edition all promoted of course with their famous tounge-in-cheek humour.

We see the brand team up with adidas Skateboarding for a well conceived 2-piece soft goods collection and a special edition Superstar colour up.

The classic adidas Track Top gets the Alltimers treatment with a Navy and Peach colour scheme which runs throughout the collection.

Branding comes from both sides with dual front adidas Skateboarding x Alltimers logo's and we see a contrast white "marathon" Alltimers back print in homage to their synonymous "League Player" emblem. The rest of the jacket consists of a tonal Navy with panelled front construction and applique adidas 3-stripe branding on the arms.

The counterpart to the jacket is a vibrant pair of Shorts that flip the Track Jacket colourway and is largely dominated a the vibrant peach fabric. Contrast hits come in the form of dual adidas Skateboarding x Alltimers Navy side logo's and lower hem adidas 3-stripe branding.

The adidas Skateboarding x Alltimers Shorts are finished off with a mesh lining and internal draw-cord making them perfect for the summer when you're kicking back in the hot tub and sipping a Ciroc martini.

The collection is closed with a special edition colour up on the infamous adidas Superstar silhouette.

A white leather upper adorns the skate friendly silhouette whilst we see hits of Navy and Peach on the adidas 3-stripe side branding, an adidas Skateboarding x Alltimers branded heel moustache and a printed 'VIP lounge' emblem on the tongue.

Supportive off white suede lacing overlays feature with a gold foil 'League Player' sitting adjacent to the serrated side 3-stripes, Adiprene technology provides a super comfy insole and the whole shoe sits on a vulcanized sole unit making these just as good to skate as they are to wear in high-stake business deals.

The adidas Skateboarding x Alltimers collection is available in-store at number 14 and online now.

The Nike SB Hemp Pack launches tomorrow 16/04/16 just in time to wear for 4/20.

As the plant enthusiasts favourite date approaches we see Nike SB come through making sure at least your feet will radiating good vibes with the Nike SB Hemp Pack.

The pack consists of two silhouettes, firstly the more recent Zoom GTS which boasts a heavy duty canvas dominated upper, reminiscent of its name sake hemp textile. We also see hits of black accents throughout with embroidered side swoosh, rear heel swoosh, midsole side stripe and terry collar.

All the usual skate-friendly features are maintained with Nike's zoom technology and finished with a vulcanized sole unit. Tonal detailing comes in the form of flat laces, stitching and side eyelets for ventilation.

The second part of the Nike SB Hemp Pack consists of the classic Dunk Low silhouette, after seeing some more extravagent 4/20 colourways in the past this year Nike Sb keep it a bit more mellow continuing the heavy duty hemp-esque canvas upper with mellow hits of black on the Swoosh, outsole, collar, laces and mesh tongue.

Splashes of 4/20 appropriate yellow red and green colours come in the form of heel embroidery, the tongue label and insole print.

Of course all previous elements that compose arguably Nike SB's most popular silhouette are present in the form of a super comfy padded collar & heel lining, removable PU innersole with Nike Zoom Air heel cushioning and finished of with a classic cupsole.

Nike SB Hemp Pack launches online tomorrow at 8am and is available in-store from 9am.

The Nike SB Zoom Stefan Janoski Amsterdam QS is available today 15th April 2016.

Continuing on from the Nike SB Bruin Premium SE 'London' we see the trams of Amsterdam honoured with a (Summit White/Black-Lucid Green) colourway featuring a printed insole.

A premium Summit White pig suede adorns the upper of the Nike SB Zoom Stefan Janoski Amsterdam silhouette while we see Blue Force detailing in the form of a midsole side-stripe, collar and terry interior lining.

We also get a hit of Lucid Green on the signature woven tongue label.

A very retro pattern print features on the removable insole which is inspired by the seating on the Amsterdam tube system, the shoe also features metallic eyelets in a nod to the rails the trams run across.

The shoe is perfectly finished off with a pair of Summit White leather laces.

The Nike SB Zoom Stefan Janoski Amsterdam QS (Summit White/Black-Lucid Green) is available in-store at number 14 and online now.

The Nike Air Presto 'Persian Violet' releases online tomorrow at 8am and in-store from 9am.

After seeing the infamous Nike 'Persian Violet' colourway return on the Nike Air Max BW Premium earlier this month we now see it adorn the ultra-comfy Nike Air Presto silhouette.

We have been blessed with both OG re-issue and contemporary colourways of the silhouette this year, so it makes sense that Nike come through with of of their most synonymous styles to date.

We see the unstructured woven upper covered in the eye-popping Persian violet whilst the counterparts maintain the monochrome element with a translucent moulded lacing cage, white and black midsole, black toe-bumper and black laces.

The Nike Air Presto 'Persian Violet' is a welcome addition to the Presto range bringing a more low-key vibe that we haven't seen since the all black edition ensuring there is definitely a pair of Air Presto's for everyone.

The Nike Air Presto 'Persian Violet' is available online tomorrow from 8am and in-store from 9am.

Today sees the release of the much anticipated HUF X Obey collaboration.

It's quite obvious when looking at the roots of both brands and the status that they have achieved from simply doing things their own way why the two have come together for a concise collection of soft goods.

The two brands (and two people behind them) share a very similar ethos and resulting rise to popularity but in parallel creative areas, HUF founder Keith Hufnagel is a legend in his own right known for his natural fluid style and insane pop and started HUF originally as a shop.

From the humble beginnings of making shop tee's Hufnagel's interest in streetwear and sneakers developed to a point where he eventually was ready to start his namesake clothing label HUF and later go on to start one of the few successful independent footwear brands HUF Footwear.

Obey owner Shepard Fairey epitomises the 'Do It Yourself' mentality originally that is a natural part of graff culture, but chose to take a more conceptual approach with wheat pasted posters and stickers featuring the now legendary 'Andre the Giant' emblem.

Naturally this progressed to making t-shirts and as his level of notoriety grew so did his artistic output resulting in the inspiring Obey clothing imprint that still manages to stay artistically true to Shepard's original intents whilst his artwork has gone on to superior heights-being exhibited around the world and now producing works that are wall-like in size.

We're stoked to have the collaboration on our shelves and its good to see two people who are completely self-made stay true to how they got where they are and be able to celebrate both creative masterminds with one collection.

Shop the HUF X Obey collection in-store and online now

The Nike Air Presto GPX Continues to explore the all-over pattern print with a new colourway.

The "T-shirt for your feet" follows on from last week's 'Desert Digi Camo' release with a very season-appropriate colourway dubbed 'Tropical'.

The super comfy sock-like silhouette lives up-to it's name with a Purple to Pink gradient fade that oozes 80's nostalgia whilst a silhouetted leaf-heavy print lies on top conjuring up images of Miami Sunset's-most definitely something to cheer you up even if we have a truly British wet summer.

The rest of the shoe see's a very fitting light blue (a classic retro combo with the pink) grace the embroidered Swoosh, collar, tongue patch and rear midsole-quarter.

The toe-bumper, moulded midosle Swoosh and lacing cage feature in black, tying in perfectly with the silhouetted print upper.

For anyone who has been on the fence about the Nike Air Presto GPX silhouette, the 'Tropical' colourway is exactly the right pair to pick up and will be a no-brainer for any summer days.

The Nike Air Presto GPX 'Tropical' releases online at 8am and in-store from 9am tomorrow.

One of the most highly rated comeback sneakers the Nike Sock Dart releases tomorrow in a trio of almost brit-honouring colourways.

The unstructured runner made a huge comeback thanks to the exceptional brain of Hiroshi Fujiwara who brought back the retro silhouette last year with his highly coveted Fragment Design imprint.

The super comfy slip-on Nike Sock Dart struck a cord with sneakerheads around the globe and we're excited to see it return in two popping Red and Blue colourways alongside a more understated Grey option.

Originally conceived in 2004 the knitted upper along with its avant-garde design was way ahead of its time.

This is surely the reason that the throw-back runner its gaining a more loyal following by the day, sitting next to more current silhouettes in the knit-dominated runner market of today quite seamlessly.

Whether you're new to the ultra-light silhouette or your wardrobe is championed by minimalist lightweight runners the Nike Sock Dart is a must especially with the up coming summer months.

The Nike Sock Dart releases online at 8am and in-store at 9am tomorrow 11th March 2016.