Puma
Puma was formed in 1948 by Rudolf Dassler, brother of Adi Dassler (the founder of Adidas).
Until that point the pair had been working together but after a fall out they went their seperate ways and became fierce competitors.
Interestingly the boys father Christoph Von Wilhelm Dassler was himself a worker in a shoe factory, so the boys followed in their fathers footsteps but certainly took it to the next level!
Until that point the pair had been working together but after a fall out they went their seperate ways and became fierce competitors.
Interestingly the boys father Christoph Von Wilhelm Dassler was himself a worker in a shoe factory, so the boys followed in their fathers footsteps but certainly took it to the next level!
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