Folk Clothing maintain their ethos of "style without drama" for the Autumn season.
Superb new pieces from the minimal perfectionists over at Folk Clothing to kick off the new season - patchwork construction and warm hues reign supreme with Folk's unmistakable talent for pairing time-honoured fabrications with distinct detailing resulting in one of our favourite collections to date.
To accompany the Folk Clothing Autumn Winter '17 collection the fledging brand has conjured up a beautifully fuzzy campaign video shot in our favourite lo-fi VHS format. Some perfectly executed green screen tom foolery is utilised in true Folk fashion with the video looking as premium as the garments themselves. It's been a while since we've seen a brand use green-screen effects in a non-cheesy way - and let's be honest if anyone was going to pull it off it was going to be Folk...
The Folk Clothing collection is available with us online online now
